Saturday, August 31, 2019

Case Study of Marks and Spencer Essay

Introduction Marks and Spencer is one amongst the main retailers in kingdom managing over 600 stores and handling many workers. At present, the corporate is that the leading supplier of women’s wear and nightclothes within the UK. Within the space of different attire, these have incurred a substantial quantity of growth. The corporate additionally provides for food retail. This report has been based on strategic planning of Marks and Spencer. TASK 1: 1.1. Explain the importance of external factor affecting an organization to begin your report describe how you should use SWOT and STEEP analysis to explain the current context of an organization in your chosen case study. SWOT Analysis: SWOT analysis is that the analysis that helps organization to search out the position of their whole and also the image of product within the current market they’re in operation this analysis helps to search out the subsequent points of the organization within the market (Henry, 2008): Strength Weaknesses Opportunities Threat If we tend to do a similar analysis in Marks and Spencer than following would be the results of the analysis in keeping with the on top of strategic examples: Opportunities: Below are the opportunities for Marks and Spencer on which it can capitalize its strengths: Enter in new market with the prevailing product however with glorious worth. Marks and Spencer can enter in emerging markets such as India and China to avail the opportunities of growth in these markets. Become a preferred fashion supplier with inexperienced thinking till 2012. Fashion industry has potential of growth in future. Marks and Spencer can avail this opportunity by expanding its store networks. Threat: Below are the threats available to M&S: Change in fashion merchandise and clothes by competitors frequently can impact the market share of Marks and Spencer. Change in polices of government in terms of financial policies that might impact the borrowing power of M&S. Increasing competition in the market has forced the company to be competitive in cost. Because of intense market competition, Marks and Spencer can face decrease in its market share. Because of increase in inflation, buying power of customers is decreasing. This can impact the market share of company at large scale. Political Analysis The government of kingdom encourages commerce in its territory. This can be primarily seen within the varied corporations that originate from completely different components of kingdom. It’s sometimes standard that any variety of trade is authorized within the aforementioned region on condition that it’s not contrary to public policy, public order, or any existing laws applicable in kingdom. This can be inspired with the membership of kingdom in commerce blocs just like the Common Market and international trade organizations like the globe Trade Organization (Daft, 2010). Economic Analysis The UK is among the centres of commerce in Europe as an entire. Shoppers aren’t restricted to the native voters as a considerable amount of travellers congregate on the streets of its urban areas on a continual basis. This can be correspondingly correct within the context of the retail  business, specifically within the neck of the woods of classy articles like fashion and attire (Collier, 2004). The client base has the propensity to involve many sorts of wear betting on the prevailing variety of weather of the realm. Technological Analysis A lot of people in United Kingdom are capable of accessing within the net. This intimates that variety of the businesses square measure able to maximize of their operations and broaden by using e-commerce initiatives. This is often primarily seen in foremost retail organizations like Tesco. Hence, on-line promoting and buys created within the course of cyberspace is popping intent on be one amongst the competitive blessings no inheritable by the leading retail organizations in UK. 1.2. Describe how the need and expectation of stake holder here influenced the strategic decision of the business selected in the case study Stakeholders have different expectations from the organizations. Future strategic plans of the company can impact the expectations of its stakeholders and vice versa. Following are the expectations of stakeholders of Marks and Spencer regarding strategic decisions of business: Shareholders: They are the individuals who have invested in the company. The shareholders of Marks and Spencer expect high return on investment from the strategic decisions taken by management. Employees: The employees of Marks and Spencer expect job security and high salaries. In addition to this, the employees of Marks and Spencer also expect assurance of a developing working environment through strategic decisions. Customers: They are very important stakeholder of Marks and Spencer. They demand that strategic decisions of company offer hem quality product and services at their convenience while maintaining price at affordable range. Community: The community is also an important stakeholder of Marks and Spencer. It demands that the Marks and Spencer must contribute towards it through its strategic decisions in terms of sustainable practices. 1.3. Explain the changes in the external environment in the case study example that have happened so far. The STEEP analysis of Marks and Spencer is effective to analyse the external environment of the company. The STEEP analysis of Marks and Spencer is as follows: Political Factors: Within the case of Marks and Spencer, one amongst the additional worrying political elementary parts that they need to modify is that the issue of labour regime  and preservation of commercial relationship. Years ago, the event makes an attempt sought-after by the organization are restricted by many encroachments of worker rights that primarily are against labour laws not solely within their operations in the domestic level however additionally in their international endeavours (Marr, 2006). This can be significantly correct in their French operations whereas the organization was charged of grave abuse and breaking of celebrated labour laws. Economic Factors: Increasing inflation has impacted the market share of the company. The analysis of economic factors has shown that the buying power of customers is decreasing because of increasing inflation. In addition to this, increasing competition and slow growth of the industry has impacted the market share of company. In the last 25 years, market share of Marks and Spencer has declined from 14.8% to 10.8% (Zoe, 2012) Social Factors: In the framework of social and cultural aspects of the setting, the regular United Kingdom has the tendency to be extremely loyal to a selected whole. The quality of quality of the merchandise is imperative in each deal however may effortlessly be defeated by a fairly competitive valuation strategy from an opposing whole. Current observations equally indicate that predilection on trendy designs over the classics looks to indicate among the United Kingdom shoppers. Technological Factors: Increasing technological advancement in the industry has impacted the efficiency of the processes. Decrease in cost can be achieved through effect ive use of technology. The industry analysis shows that Marks and Spencer has not been efficient to respond to technological advancements. TASK 2: 2.1. Explain the effects of its current business plans on your organization. The Vision and Mission of Marks and Spencer The company seeks to grow into a world category distributor. Marks and Spencer intends to attain this by specializing in 5 key growth areas: A. the corporate seeks to still invest in and grow its core retail business by introducing new merchandise and services B. the corporate seeks to strengthen its property portfolio. C. the corporate seeks to boost on its M&S Direct business D. the corporate seeks to expand on their international business E. the  corporate seeks to integrate â€Å"green† operations in doing business by incorporating their â€Å"Plan A.† The current business portfolio of Marks and Spencer can be accessed through BCG Matrix. BCG Matrix suggests that it is good in terms of clothing and has position of stars on the BCG matrix. However, in food market, the position of Marks and Spencer is at question mark. This is because market share of Marks and Spencer in food market is very low. The industry growth in fashion market of United Kingdom is also show which suggests that the position of Marks and Spencer is moving towards dogs. With substantial inflow of capital and differentiation of products and services, Marks and Spencer can take position of stars on BCG Matrix. 2.2. Review the organization present position on the market place, and consider especially its customer base, and more generally its rivals. Marks and Spencer have robust weapon in trade: very robust name. This implies that their whole is related to factors like category and quality. Another department that the corporate hold is seen in its prosperous history in mercantilism. At some stage in the years of its functions, it’s obtained an honest range of amenities that function moneymaking institutions for Marks and Spencer. Alongside this history is that the continuation of established partners and alliances that has been obtained by means that of over a century of business. Among the most flaws of the corporate square measure 1st and foremost perceptible in its management. Specially, a match involving the arrangement of the corporate, the character of its trade, and therefore the authentic management approaches has nonetheless to be established. Moreover, being a performing artist within the competitive business of retail, an organization should own active promoting talents (Michael, 2009). However, it seems that Marks and Spencer has been insulation in terms of selling enhancements like loyalty cards and operation of customer-focused functions. The market share of Marks and Spencer has been declining in the market of United Kingdom. In the past year i.e.2011, the market share of Marks and Spencer has decreased from 10.9% to 10.4% because of intense competition and shortage of purchases (Zoe, 2012). In 1989, the market share of Marks and Spencer was 14.8% in the United Kingdom which has decreased in the 25 years because of increasing competition in the market (Zoe, 2012). The strategic plans of Marks and Spencer have played important role in this regard. The strategic plans of the competitors have worked effectively and  increased their market share. For instance, the market share of Next (competitor of Marks and Spencer) has risen from 1.5% to 7.5% in the same period (Zoe, 2012). Therefore, the biggest reason behind decline in market share of Marks and Spencer is its strategic plans (Zoe, 2012). 2.3. Evaluate the competitive strength and weakness of your organization current business strategies. Strengths: Reputation: Marks and Spencer is the famous brand in the United Kingdom. Strong image of brand is the major strength of the company that attracts customers. Online Shopping: Marks and Spencer allows customers to purchase through internet. Online shopping allows convenience to customers and contributes in strong position of the company. Weaknesses: Slow to change: Marks and Spencer is slow in its response towards changes in customer trends and preferences. The competitors of Marks and Spencer can take advantage of this weakness of the company by responding quickly to market changes. Lack of newness: the products and services of Marks and Spencer are not innovative and creative. Competitive worth: Low creativity, innovativeness and response to changes in environment have reduced the competitive worth of Marks and Spencer. Shortage of Suppliers: Marks and Spencer does not have wide choices of suppliers. In this way, the company is weak in its buying power. Task 3: 3.1. Suggest strategic option for M&S The strategic options for Marks and Spencer can be determined through effective analysis of industry and competitor moves. The ANSOFF Matrix can be effective tool for suggesting strategic options for Marks and Spencer. The ANSOFF Matrix for Marks and Spencer is as follows: Market penetration: This is the strategy through which existing products are pushed in the existing market. Market Development: This is the strategy through which new markets are searched for the existing products of the company. Product Development: This is the strategy through which new products are developed for the existing markets of the company Diversification: This is the strategy through which new products can be developed for new markets of Marks and Spencer. Marks and Spencer can implement this strategy by adding  differentiation factor in its products and pushing new products in new markets. The above strategies are effective for the Marks and Spencer to increase its market share in the United Kingdom. The company has strong capabilities which can be incorporated in the strategic plans of the company in an effective way to achieve its aims and objectives. 3.2. Describe the activity of business rivals which compete with your organizations and assess the impact of such an activity on it. The competitors of M&S are identified as departmental stores, small local retailers and supermarkets. In more specific form, the competitors of M&S are Debenhams, House of Fraser and BHS. Moreover, Tesco and Sainsbury have also been giving competition to it to some extent. The competitors of M&S are using model of shop within a shop. They have been focussing on the expansion of their businesses across United Kingdom. Tesco has adopted a policy of offering huge price cuts to customers for increasing its sales volume. In 2012, it has showered customers with price cut offers. These extensive discounts offered by Tesco (Wallop, 2012) may impact the business of M&S because customers tend to buy the products that are priced low. In this way a substantial customer population of M&S may shift towards Tesco. This may result in decrease in market share of M&S. 3.3. Returning to your suggestions (3.1) for strategic option, how would you develop them further in light of this competition? In relation to the competition, expansion strategy can be very effective for Marks and Spencer. As competitors are expanding business across the geographical boundaries in order to increase their market shares, Marks and Spencer can also excel in the market by adoption investment strategies. In real terms, this can be done by saving cost through cost leadership strategy. By adopting cost leadership strategy, Marks and Spencer can save cost and invest it for expanding its operations. Cost Leadership Strategy Cost leadership strategy may be a strategy during which company offers low price with prime quality to the shoppers. Company will sale its product at average costs of trade so as to realize high profits. The second chance is that company sells its product at lower costs than the trade costs. The concept behind this idea is to draw in higher market share. By getting price advantage firms will get competitive advantage within the market. Price leadership strategy will be adopted by raising the processes of business so  inefficiencies will be aloof from the business (Pearson, 2009). Differentiation Strategy Differentiation may be a strategy that enables firms to supply distinctive merchandise or services that have price to the shoppers. The distinctiveness in merchandise or services should not be offered by the competitors. All the promoting methods aim to induce differentiation. Differentiation is that the prime supply of competitive advantage for firms (Porter, 1980). The differentiation strategy permits firms to draw in customers at higher costs. Differentiation strategy permits firms to charge high costs to the shoppers so as to supply distinctive merchandise and services to them. Promoting methods are designed so as to draw in customers and to supply individuality to the shoppers. Focus group strategy This dimension is not a separate strategy in and of it, but describes the scope over that the company need to contend supported worth leadership or differentiation. The firm can worth additional extremely to contend at intervals the mass market (like Wal-Mart) with a broad scope, or in focused market section with a slim scope. In either case, the concept of competition will still be either cost leadership or differentiation (Michael, 2005). Market Development This strategy involves investment in different markets and innovation. It is only the difficult times when businesses get a chance to alter and revise their current strategies and implement new ones. Apart from this, most companies may lack proper resources to implement a proper business strategy or they might just make temporary changes in their market structure and less attention to product innovation. This reduces the chances of an investment strategy to be successful. TASK 4: 4.1. Now shape these suggestions into a coherent business plan, and indicate how the structure of the plan needs to be developed with participation of relevant stakeholder. Suppliers  Suppliers are called key stake holder of any organization. Particularly in Marks and Spencer they need an excellent influence and that they hold the  talk’s power that’s why any new strategic policy might have an effect on them, thus once M&S have new strategy or changes within the organization they need to recognize and discuss its connected contents with their suppliers (Smit, 2003). The suppliers of the company can be involved in the strategic plans by developing partnerships with them so that consistent supply of quality materials can be ensured with cost effective buying. Customers: Customer are key stake holder of any organization as a result of they hold the money within the stores of any company and have the facility to spend it wherever ever they require, that the policies of the corporate ought to be kind within the means that defend the interest of consumers (Burns, 2009). The new strategic plans of the company must involve customers through effective marketing strategies. Employees: In any organization particularly if we tend to took an example of M&S they need managers with the expertise of six to seven years and that they are perpetually operating in a very same setting with loyalty and progressing with the nice name, thus it’s important to require additional care of workers whereas doing strategic planning for organization. The higher than division of stake holders with their level of interest and power shows the result they may create within the strategic planning. 4.2. Describe appropriate criteria for reviewing potential options for the proposed strategic plan. The criteria selected for the evaluation and monitoring of proposed plan is as follows: Suitability: This factors refers that whether the overall project is worthwhile and rational or not. The proposed plan for Marks and Spencer will be evaluated that whether the strategy addresses the mission of the company or not. Moreover, this factor also assesses the effectiveness of the proposed plan of the Marks and Spencer from economic point of view. SWOT analysis of the company is conducted to address this factor. Feasibility: This factor refers to the idea that whether the company has enough economic resources for achieving the aims of proposed plan. The resources included in this regard are market access, people capital and expertise. Through cash flow, forecasting, resource deployment analysis and break even analysis will be used for evaluating the worthiness  of the proposed plan. Acceptability: This refers to the idea that stakeholders of the company have agreed with the strategic aims of the proposed plan. The financial and nonfinancial outcomes of the proposed plan of Marks and Spencer are accessed through this factor. The employees would have concern about the nonfinancial outcomes of the proposed plan such as about working conditions. 4.3. Describe how the plan includes an assessment of the resources required to implement the plan. The strategic plan of any organization needs to be reviewed on regular basis so that its results can be measured against set objectives. In order to implement the strategic plan, resources are required (Marr, 2006). Marks and Spencer needs to assess its following resources for effective implementation of strategies plan: Financial resources: Marks and Spencer has strong financial resources in the form of capital and store networks. It is a listed company having plenty of funds available for expanding its operations and improving current business practices. Human resources: In more than 300 stores of Marks and Spencer, huge workforce is present which is qualified and efficient and has potential for achieving financial returns for the company. TASK 5: 5.1. Compare the core values of the organizational against its current business objectives. The core values of M&S include quality, innovation, customer values and commitment. In addition, M&S believes that it is a trusted retailer and has a strong heritage of highly qualified and efficient employees. Moreover, engagement and involvement of employees in the business objectives is also preferred by the M&S. The objectives of the M&S include providing quality products with high innovation. Moreover, the organization also has aim to provide customer each time a new product. In this regard, the core values i.e. innovation and quality provision are highly related with the organizational values. In order to produce innovation in the product, the employees are encouraged and involved in the organizational processes and designs. In this way, it is said that the organizational values and objectives of M&S are aligned with each other. 5.2. Develop these values into a vision of the organization and suggest a mission statement that expresses these values. The core values of Marks and Spencer are stated in following vision: â€Å"To be the best brand against which all other competitors are measured† The mission statement of the Marks and  Spencer is as follow: â€Å"To provide quality products to customers while increasing market share† 5.3. Describe how this vision can combine with the business objectives of the strategic plan, so that an inspiring vision of the future of the business can involve all relevant stakeholders. The vision of the organization is to provide the best brand to customers in comparison with the competitor’s products and brands. On the other hand, the organizational objectives include providing high quality innovative products and services to customers. The inspiring vision of providing high quality and innovative products has been effectively distributed and transformed into organizational objectives. The employees at the lower end are aware of the organization vision because they are given appropriate environment to produce innovations and creativity in the products. In the strategic plan, the organizational objectives and vision is combined to produce high quality and innovative products. In future, the strategic plan will provide highly effective because it has involved the all relevant stakeholders of the organization. The employees are involved in the strategic plan to produce creativity and innovation in the products. The customers are involved in a sense that they are provided high quality and new product products. Through innovation and quality in products, the sales and market share of the company may increase. This may result in high profitability of the organization which will ultimately contribute positively to the shareholders of the M&S. 5.4. Develop measure for evaluating your strategic plan. In order to evaluate the strategic plan, following measures are developed: Ongoing monitoring: The objectives of the strategic plans are continuously monitored on the basis of the objectives. The ongoing and completed objectives will be monitored that whether the strategic plan is implanted effectively or not. For the ongoing objectives, suggestions or appropriate actions will be taken to lead the overall strategic plan to appropriate accomplishment. The achievements of the plan objectives will be measured on regular basis. Qualitative and quantitative measures will be adopted for evaluating the strategic plan. TASK 6: 6.1. Develop a schedule for implementing a strategy plan in an organization. Formulating a timetable permits the corporate to possess a close map of the  strategy. Within the case of Marks and Spencer, the creation of a timetable permits them to understand the vision of the corporate by specifically pinpointing actions required to for its implementation. A timetable permits the corporate to possess a transparent cut and elaborate define of the events. This is often additionally an honest tool to live whether or not or not the corporate is moving forward or not. The schedule for the implementation of plan is as follows: First Year: The research and development activities will be effectively developed to introduce the innovation and creativity in the organization. The customer traffic will be improved through offering innovative and quality products. Second Year: The market share will be improved through offering long term benefits to customers. The customer loyalty cards will be used for building customer loyalty for the organization. Third Year: Finally, in the third year the company will tend to expand its market to areas where it has not shown its presence. New stores will be opened by the organization. 6.2. Describe system of information dissemination most likely to inspire stakeholder’s commitment to the plan. Communication regarding strategic plans can be of two types (John, 2010): Proactive communication Reactive communication In this particular case, proactive communication mechanism needs to be implemented. Before implementing plan, all stakeholders must be communicated for getting their suggestions regarding strategic plan. This will not only build trust among stakeholders but also enhances chances of effective implementation of strategic plan. Through continuous reporting and meetings, shareholders will be informed about the strategic plans of the company. The shareholders of the company will be involved as active part of the company so that they can get satisfaction regarding policies of management. The suppliers and customers will also be kept informed through reporting. The customers will be informed about the new offers of company through advertisements and marketing tactics. In this way, Marks and Spencer will be using both types of communication strategies in Marks and Spencer. Before the implementation of plans, the shareholders and employees will be taken into confidence. On the other hand, after significant achievements, they will be informed through reactive communication strategy. 6.3. Describe  system that will continually monitor and evaluate how your strategic plan is implemented, one that anticipates future opportunities as well potential problem. The system for evaluation and monitoring of the strategic plan must include wide range of data. The company needs to collect data from several resources regarding the progress of the plan. After data collection, results must be measured against SMART objectives designed for the plan. In order to counter with potential problems, Marks and Spencer needs to implement a culture of innovation. Management by Objective tool will be used by Marks and Spencer for the monitoring of proposed strategic plan. Management by Objective is the way through which objectives will be defined by the management and employees of Marks and Spencer in accordance with the strategic objectives of the organization (Daft, 2010). Employees will be given clear understanding of the aims and objectives of the company. Through following way, this plan will be implemented in the company: Setting Objectives: In the first step, objectives are set by engaging supervisors and employees in a coordinated way Developing plans: In the next step, plans are developed for the achievement of strategic objectives of Marks and Spencer. Periodic Reviews: On periodic basis, evaluation will be made regarding achievement of strategic objectives. The performance of all objectives will be assessed through effective implementation of plans. Performance Appraisal: Lastly, the performance of employees will be appraised against the set objectives. This step will be effective for granting rewards and promotions to employees. Effective appraisal system will help the management of Marks and Spencer to motivate its employees in an effective way. References Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson, 2009, Strategic Management: Competitiveness and Globalization : Cases, Daft, J. Murphy, H. Willmott, 2010. Organization theory and design, 10th Ed. Porter, M.E., 1980, â€Å"Competitive Strategy: Techniques for analyzing industries and competitors† New York: The Free Press Smit, E. and Morgan, N. I. 2003. Contemporary Issues in Strategic Management. Kagisho Publishers: Cape Town Collier, N. 2004. Marks and Spencer. Cranfield School of Management Marr, B. 2006. Strategic Performance Management: Leveraging and Measuring your Intangible Value Drivers. Elsevier Burns, B. 2009. Managing Change. 5th Edition, Prentice Hall Marr, B. 2006. Strategic Performance Management: Leveraging and Measuring your Intangible Value Drivers. Elsevier Pearson, G. 1999, Strategy in Action, Prentice Hall Financial Times. Zoe, 2012. M&S loses further ground in battle for vital womenswear market, The Guardian. Available at: http://www.guardian.co.uk/business/2012/jun/08/marksspencer-retail Daft, 2010. Management International. Illustrated. Cengage Learning EMEA John, 2010. Management. Ed. 11th . John Wiley & Sons Wallop. (2012). Tesco sales improve as discounts draw in shoppers. Available at: http://www.telegraph.co.uk/finance/newsbysector/retailandconsumer/9121175/Tesco-sales-improve-as-discounts-draw-in-shoppers.html Retrieved on: 20th May, 2013

Friday, August 30, 2019

Analyse the Importance of Supporting Resilience in Children and Young People.

Analyse The Importance Of Supporting Resilience In Children And Young People. Resilience is about being independent, standing on your own two feet or taking back the power. It is important because it can help reverse some of the effects that bullying can have on children and young people. It is also a life skill and will be useful to a child in many areas of life, it will give them confidence not only to stand up for themselves but also to champion the rights of others, it can help to increase the child’s value in themselves and helps to promote and restore self-esteem. It can prevent children taking more drastic action like self harming or suicide and can send a message to the bullies that what they’re doing is not working. If children are resilient they will be able to cope better with problems, they will have better health and they will be happier and more fulfilled. They will also be less likely to develop emotional problems like depression or anxiety To get children to become resilient – to rely on themselves, they've got to believe that they are capable of doing this – how can adults help them? PSE – adults have got to take children seriously, listen to them, make them feel that they are important, encourage children to try things out for themselves (you start with young children, by being close by, so they know there is an adult there if they need them – this often gives them more confidence to try things). You praise and encourage and praise, if they say things such ‘I can't do it, or it's wrong again' when completing a jigsaw, you encourage them by saying they aren't doing anything wrong they are trying/practising; you can tell them when you learnt knitting/cooking/skiing you had to try many times until you could do something. You help build children's confidence, self-esteem and self-image – having those will help anyone (of whatever age) and build up resilience to try things out, not give in or up, learn that it's perfectly normal to try some things often before they have accomplished something, but not worrying if they don't don't succeed in everything. You can help by talking at circle time of something that you are not so good at i. e. every time I try and grow a plant it dies, and finish off with – but I'm very good at washing my car and making it shine like new. ead stories of resilience i. e. Jack and the beanstalk. Adults can help in the manner we deal and speak with them. You can see children who are learning resilience when they have a minor accident – some mothers may say ‘Never mind, let's give it a magic rub/kiss better' and they run off again, some rub their own leg as an adult asks them if they are alright, ‘Yes' they say and run off with their friends. Some mothers rush over and make a fuss, the child responds by howling even if they only brushed against a bush, and this often becomes the learned behaviour. Each time the child howls, the mother runs over – it doesn't have to be something ‘big' – but the child is totally dependent on its parent. The adult in this case is not doing their child any good by being overly attentive – their child is not building up independence or resilience. Children who are helped to build up good resilience are able to cope with change much better – transitions – going up to school, becoming more independent in seeing to their own needs. They feel good within their own skin – and feel more able to attempt things. So children eed us to accept them for whom they are loving them and making them feel special and appreciated/important Helping them achieve success by not having too great an expectation of them and praising them Helping them to see that failed attempts are normal for us all – we are just practising/trying Giving children a little responsibility – perhaps being in charge of something â⠂¬â€œ helping to tidy up or something they like to help with and/or able to do. Teaching them how to behave to others that promotes their behaviour and dispositions Teach children to solve problems and make decisions Try and think of some activities where they could achieve any of the above – i. e. preparing and making their own snack – making sandwiches – getting everything ready, choosing the filling and making it. Doing something from start to finish will give them a sense of achievement. Resilience is something that needs to be built up in layers. Some children may have a better disposition/character that may make them gain resilience a little easier, for those that don't have such an ‘easy' nature, they may need a little more help to gain pse skills to help them build up their resilience.

Thursday, August 29, 2019

Consumer law Essay Example | Topics and Well Written Essays - 2000 words

Consumer law - Essay Example As a general rule, the goods sold must â€Å"meet the standard that a reasonable person would regards as satisfactory, taking into account any description of the goods, the price and all other relevant circumstances†.1 By quality of goods, the intent of the law is to include not only the appearance and finish of the goods but also their durability and safety. The sales of Goods Act of 1979 so provides that a seller must only sell goods that conforms to its description and the failure of the seller to meet the requirements of the standards set would result into a liability on the part of the seller. Note that even tiny defects that could have gone unnoticed both by the seller and the consumer at the time the goods were sold are considered as non-compliance to the standards of the goods sold and shall be considered as a ground to impose liability on the part of the seller, should the consumer demand for such. However, where the goods are sold as â€Å"shop-soiled† or as damaged goods and the seller openly declares such damage, the seller shall not be held liable for non-compliance with the standards of goods sold. The goods must therefore be as described2. Aside from the standard of goods sold which must be satisfied, the goods must be fit for its purpose. According to the Supply of Goods and Services Act of 1982, the goods must be fit for any particular purpose mentioned by the seller to the buyer. For instance, where the seller purports to sell a pair of climbing shoes, such climbing shoes should be fit for the purpose and will not break easily from the rigors of mountain climbing. Where the goods do not perform as the seller claims it would, then we can say that the goods does not match its description not just in its physical appearance but also in its capabilities. In our hypothetical case, Lil bought a pair of shoes from â€Å"tuffstuff† and wore them on a hill-walking holiday. By the end of the holiday, the shoes

Wednesday, August 28, 2019

Human Rights in the European Union Essay Example | Topics and Well Written Essays - 750 words

Human Rights in the European Union - Essay Example If human rights are not respected, there will be no peace or development, and there would be peace and stability in countries that respect human rights. Modern constitutions have a responsibility of protecting human rights. In most constitutional arrangements, the task of protecting human rights is given to the judiciary and it involves the evaluation of actions of the government. Human rights protection may be restricted to the reviewing of laws by the judiciary. Nonetheless, independently, human rights set essential boundaries where democratic administrations must work. The European Union pursues this convention. The Union deems itself to be developed on the basis of democracy, freedom, equality, respect for human worthiness, law, and appreciation of human rights. Therefore, the European Union gives a basis for Human rights. The foundation of Human rights in the European legal order includes: distilling general principles protecting fundamental rights from the common constitutional traditions of the Member States by the European court; the  bill of rights was facilitated by another bill of rights: the European Convention on Human Rights. This  bill of rights was later complemented by an inner  bill of rights, written distinctively for the European Union: the Charter of Fundamental Rights.   Understanding the development of European amalgamation as a progression of mounting critical role of human rights in the legal order of Europe is particularly alluring: human rights as being extremely crucial for the union. It has been said a lot of times: human rights were not included in the initial Treaties. They have been considered as indispensable since the late 1960s till now. The acceptance of human rights as a pivotal part of any society that wants to develop has appeared to have gained momentum in the recent times. An outstanding evidence of this is the European Councils’ resolution at a summit in Cologne (Andreangeli, 111). It stated that a human rights charter should be made for the Union because it is its basis for being legitimate. This paper will look at how  Human Rights are focal to the legal order of the European Union. The treaties made by the European Union in the 1950s were concerned with people as a whole rather than individuals. During that time, the main objective of the Union was to create a foundation for the coming together of European people who were for a long period divided by disagreements and war through earlier incorporation of their economy. On the other hand, two fundamental rights preserved in Europe, and conference for the Protection of Human Rights and Fundamental Freedoms and Universal Declaration of Human Rights were included in the treaties and gave elements that were central to the process of integration. These included: ban on discrimination based on sex or nationality and freedom of movement by the self-employed or ant worker. The treaty requirements acted as the foundation for vital case-l aw and legislation in areas of equality, employment opportunities and the encouragement of equality in gender in all walks of life. In addition, the European took a tremendous move in combining democratic ideas and human rights into its policies that were external with implementation of the Treaty on the European Union in November 1993. The implementation of the Treaty of Amsterdam in May 1999 is a sign of another noteworthy step towards adding human rights into the legal order

Tuesday, August 27, 2019

Stress Management in the Workplace Essay Example | Topics and Well Written Essays - 750 words

Stress Management in the Workplace - Essay Example An incident that went in front of my eyes was when one of my peers had to face a very stressful situation at the hands of her boss who was constantly harassing her in one way or the other. This meant that she had to undergo immense mental and psychological torture which was bracketed under the heading of both sexual harassment as well as stress that she was taking almost on a daily basis. It left her into resigning soon after but with the help and assistance of a few friends that even included me; she went back to work and spoke to the human resources department about the same as well (Warn, 2003). This made her feel good because her irony was documented for and she felt valuable within the domains of the organization nonetheless. The reason why she was holding back her thoughts and feelings was due to the fact that she was her subordinate and did not know how to go about dealing with such a delicate matter involving her superior. Once her friends exclaimed to her that she had to get her act together and take back her resignation because it was uncalled for, things were set right immediately. The workplace stress was such that she had started to believe that the mistake was hers and that she was a victim of some form of shortcoming on her own part, which was simply not the case at all. Her friends made her realize that she needed to get her act together and speak to the human resources department to bring an end to both her stressful regimes as well as the harassment ordeal that she was going through. I found out that she got the courage after her friends at the workplace found out and they helped her get through to the relevant individual within the human resources department which was a very quintessential aspect of the whole debate nonetheless. There were quite a few learning that were done on my part. I found out that the stress

Monday, August 26, 2019

The Organizational Structure of the Business Research Paper

The Organizational Structure of the Business - Research Paper Example The involvement of operational staff in a budget setting will facilitate the budgetary control system and will eliminate variances. The operating staff well knows about the operating costs and thus should be involved in the budget setting. Involving staff in the budget set is not considered comfortable as it can cause a clash between departments but it can be quite helpful in smoother running operations. Budgets, which are kept secretive and made by the manager often, fail to implement. The staff often reacts severely against such budgets. It can lead to a feeling of mistrust and frustration. It can lead to misdirection and waste of resources. True integration is lacked in budgets in which staff is not involved. Ambiguous financial data should be converted into meaningful information. Operational staff must be educated about the budget and then involved in decision-making. The budget sets guidelines available for each segment. Controlling aspect of budget means to keep in check the c ontrollable costs with budgeted costs. The responsibility for cost control is assigned to the manager of the cost department who is responsible for controlling the cost under his control. For controlling the cost accountant must use standard values. This involves creating inventory values for costing and controlling physical quantities and choosing such alternatives, which might increase revenue and decrease costs. It involves executing such budgets for operating under expected competitive and economic conditions. The budget should be set within an overall organizational planning and control framework.

Sunday, August 25, 2019

Socio-Cultural Factors Influencing Older Hispanic Womens Experience Dissertation

Socio-Cultural Factors Influencing Older Hispanic Womens Experience with Osteoarthritis - Dissertation Example Risk factors for OA includes the act of engaging in tedious manual labor or high-intensity sports activities, age, gender or being born as female, developmental dysplasia, obesity, ethnicity or race, genetic predisposition, inadequate exercise, socio-economic background, joint misalignment, long hours standing and lifting heavy weights (Sulsky et al., 2012; Swift, 2012; Kullie et al., 2011; Allen et al., 2010; Bolen et al., 2010; Lin et al., 2010; McDonough & Jette, 2010). The pathophysiology of OA is marked by a slow degenerative process of the â€Å"cartilage, bone and soft tissues that are integral to joints† followed by low-grade inflammation in the articular cartilage (Sulsky et al., 2012; McDonough & Jette, 2010, p. 388). After conducting a statistical research study with regards to the health-related quality of life among the US adults with arthritis, Furner et al. (2011) found out that the adults with arthritis had worse health-related quality of life as compared to the adults without arthritis. In general, pain at the joints is common among patients with OA (Bolen et al., 2010). Other common signs of OA include difficulty in body movements, stiffness and loss of muscle tone, strength and stamina, poor sleep, fatigue, anxiety, social isolation, depression, financial difficulty, and loss of work (Swift, 2012; Axford et al., 2010, 2008; Hawker et al., 2010). All these factors explain why people who are diagnosed with OA can be restricted in their day-to-day living activities and experience a significant reduction in their quality of life (QOL) due to pain (Axford et al., 2008). OA Depression and Physical Limitation In general, physical limitations or functional limitations is pertaining to a situation whereby a person’s ability to execute a specific mental or physical action is limited (McDonough & Jette, 2010). As explained by Dekker, van Dijk, & Veenhof (2009), activity or physical limitations caused by OA can worsen over time. In fact, failure to treat and manage OA can cause a person to suffer from disability (Luong et al., 2012; McDonough & Jette, 2010; Bosomworth, 2009) and a â€Å"progressive decrease in mental health† (Axford et al., 2008). With regards to physical disability, Axford et al. (2008) found out that disability is strongly related to the patients’ inability to cope, severe pain, and increased depression. Basically, all these factors explain why people who suffer from OA pain can experience lower productivity levels at work (DiBonaventura et al., 2011). Based on the National Health and Wellness Survey that was conducted by DiBonaventura et al. (2011), people who are experiencing OA pain are less likely to be employed. In most cases, common contributing factors that can trigger high levels of anxiety and depression include severe pain, limitations or restrictions in the body movements, physical disability, work impairment, and the risk of losing their job (Swift, 2012; DiBonaventura et al., 2011; Axford et al., 2

Saturday, August 24, 2019

Business Organasation Essay Example | Topics and Well Written Essays - 1250 words

Business Organasation - Essay Example The creation of an LLP’ requires the minimum of a general partner and a limited partner. The duties, rights and obligations of these members are similar in status to those of the partners in a general partnership. Because of the limited amount of contribution exposed to the risks of investment, the limited partners are considered more as investors than partners; in addition to the fact that they are not required to participate in the management of the business (LeRoy & Jentz, 2009). After the 20 July 2000, when the Limited Liability Partnership Act 2000 was accorded the Royal Assent, the LLP’s were introduced as the latest business vehicle across the United Kingdom beginning 6 April 2001. This date was during the Inland Revenue tax year associated with the taxation structure adopted for LLP’s. Consequently, the increase in limited liability partnerships in entirely linked with the unique tax advantages available for the partners/members. Profits and losses can be directly passed with certain limitations to the partners because the limited partnership is not taxed as a separate legal entity. ... According to Arthur and Sheffrin (2003, p. 183), the LLP is made of distinct partners due to the statutory rights and responsibilities accorded to both limited and general partners. However, the difference between the rights and responsibilities of general partners in a limited partnership against those of a general partnership should be stipulated in the statute and the partnership agreement. Because of the ‘limited’ nature of limited partners, general partners become personally responsible for the obligations and debts of the company (Wood, 1997). The limited partners of a LLP are entitled to specific rights and responsibilities. Considered a ‘limited’ party, the limited partner enjoys fewer rights and hence has fewer responsibilities than the general partners. Their limited liability means that their risk is limited to the investment amount in the LLP. Unlike other partners, the interest of a limited partner is perceived as personal property. For instance if the partnership owns land, the limited partner will have an interest in the limited partnership and not the title to the assets. According to Emerson (2009) partners in a general partnership are allowed to participate in the management of the company; while limited partners attempting to participate in the control of the partnership face the risk of losing his/her limited liability status. According to the Revised Limited Partnership Act, specific responsibilities and powers are outlined through which a limited partner will lose their limited liability. Some of which include attending partners’ meetings; proposing or pursuing a derivative action in place of the company; acting as surety or representing a guarantee for the company;

The role of the judge is to declare what the law is, and not to make Essay - 1

The role of the judge is to declare what the law is, and not to make it.Discuss this statement with reference to the theory and practice of both statutory interpretation and the doctrine of precedent - Essay Example The application of the law in particular controversies has been a contentious matter of this nature. Laws necessarily are framed in a general way so that they apply to a group of circumstances. When the judge seeks to apply these general principles to a specific case, he necessarily has to restate the law to a certain degree in order to put the case within its context. Similarly, the judge in common law cases is tasked to apply judicial precedent to subsequent cases to maintain stability in the law. The idea is that once meritorious, always meritorious – and, necessarily, the same for non-meritorious cases. Occasionally, however, the judge finds the need to modify or differentiate from precedent, to serve the ends of justice. In his treatise on the history and theory of statutory interpretation, William D. Popkin observed that originally, the judiciary and Parliament were not formally separated. Until the thirteenth century, Parliament was a mere group composed of powerful people summoned at the pleasure of the king. The function of Parliament at the time included â€Å"agreeing to pay taxes (it did not legislate taxes so much as assent to requests for money), dealing with matters of state (often foreign affairs), responding to petitions (what we would call private legislation), and passing some general rules (often prompted by petitions). Parliament was not so much a body as an occasion at which people met to parley or speak with the king as they saw fit† (Popkin, 1999). What may be deduced here is that judicial techniques such as statutory interpretation could not have existed while the legislature had not developed a sense of separation from judging. Until that was achieved, there was nothing to â€Å"interpret† as judges, being part of Parliament, could claim absolute competence in understanding the law. There was therefore a â€Å"shared sense of common enterprise† between Parliament and the judiciary because of the

Friday, August 23, 2019

Marketing management exam Essay Example | Topics and Well Written Essays - 2000 words

Marketing management exam - Essay Example However, summed with faulty anticipation of the market trends and too much investment in a particular project to support its aggressive marketing strategies, Tesco also had to face significant challenges in securing the desired return on its investment along with affecting its market reputation to a considerable extent. Illustratively, it was because of the same reason that the launching of Tesco’s fresh and easy store failed in the US market recently. Marketing Plan for the First Year: One of the major problems that Tesco is facing is maintaining accuracy in anticipating the changing needs and wants of the customers. Therefore, in the first year, Tesco should build such product management strategies that could identify the tastes and preferences of the potential customers. Besides ensuring the quality while offering the products to its potential customers, Tesco shall also try to renovate the older products according to the tastes and preferences of the customers to augment t heir demand. Similarly, as a market leader and to make a stronger appeal to its customers, Tesco should note that in the modern world the customers are becoming increasingly quality driven. Therefore, Tesco should reassess its marketing processes concerning certain products in order to attract the customers’ loyalty at a greater degree. To be specific, Tesco should also be concerned regarding its product quality rather than entirely focusing on pricing at a cheaper rate than its competitors. Tesco must also pay due attention on enhancing its customer relationship model to sustain its competitive advantages at stake owing to the rising competition and the various ethical issues surrounding its regular functioning. Accordingly, to maintain transparency and enrich its customer recognition, the company should emphasise taking regular feedbacks from its various stakeholders including customers, employees, suppliers and shareholders. As expected, the feedbacks shall assist Tesco to balance its shareholder-centric objectives and its sustainability goals in a more competent manner and overcome the currently observed challenges. Marketing Plan for the Second Year: In the following year, Tesco should deliver due emphasis on storing and interpreting the feedbacks obtained from the stakeholders. This will certainly assist the company not only to develop a more objective oriented business functioning to reward a better market stance but will also enrich its product/service marketing strategies, contributing to a more competitive advantage to the company. It will be noteworthy for the company to ensure that the feedbacks obtained from the customers and other group of stakeholders are not misinterpreted, which will further assure accuracy in its market anticipation. Likewise, the company can develop different strategies to suffice the market trends and demands in different places. It is very much essential in this context that Tesco aims at taking a competitive advant age of its brand name and keep focusing on its transparency obligations as well as better customer focus in its marketing operations. Besides, in the second year of application of this marketing plan, the company needs to take an assessment of the strategic application effectiveness. Accordingly, Tesco must also shift from its

Thursday, August 22, 2019

Cup cake can make us happy Essay Example for Free

Cup cake can make us happy Essay An afternoon spent whipping up cakes, biscuits and pies doesn’t just make your kitchen smell amazing, it can also help alleviate stress, anger and even depression. Baking enthusiast Alix Walker reveals why it’s making us very happy Photography: Patrice De Villiers Baking: Pamela Giles Supermodel Karlie Kloss may have appeared on 20 magazine covers this year alone, but she still finds time to send the editors at US Vogue her homemade toffee at Christmas. She also spends the night before important shoots baking her Perfect 10 Kookies (milkbarstore. com) to calm her nerves. I may be a good foot shorter (and wider) than Karlie, but we do have something in common. Two weeks before my wedding I decided it would be a brilliant idea to bake my own four-tiered wedding cake. It wasn’t like I was already about to internally combust with stress or anything†¦ When we launched Stylist I worked until 2am for three months but I still spent my first weekend off making a giant gingerbread house. When I’m feeling stressed and overwhelmed, like my brain can’t quite focus and my heart is a bit racy, I bake. John Whaite, the winner of The Great British Bake Off 2012, has spoken about how baking helped with his depression. He says, â€Å"You can turn the destructive into the creative just by stirring some sugar and eggs. Working through the steps of a recipe in a methodical way means you don’t have time to concentrate on everything else that is whirring through your mind. † Spending an afternoon in icing sugar is certainly becoming an increasingly popular pastime. The fourth series of The Great British Bake Off started on BBC Two last Tuesday night, hoping to draw in even more viewers than the 7.2 million who watched last year’s series finale. Sales of baking paraphernalia have shot up at John Lewis; cult baking clubs like Band Of Bakers and Clandestine Cake Club are popping up around the country; and owning a KitchenAid is suddenly as prestigious as possessing an Alexander Wang bag. And this is not a hobby just for the retired: 287 Stylistreaders lovingly crafted everything from a Ryan Gosling cake to the perfect afternoon tea in our competition to bake this week’s cover (click here to read an interview with Pamela Giles, who baked the winning cover), showing the passion for baking among professional 30-somethings. We’ve fallen back in love with this age-old hobby for a simple reason: it makes us happy. In an increasingly fast-paced and unpredictable world, baking has become the modern woman’s stress buster. Today, we spend eight hours a day in front of a computer screen and rarely have something tangible to show at the end of it. Modern technology means we don’t switch off until we actually sleep. Baking is the antithesis to this. It’s physical. Methodical. It can’t be rushed. Follow a recipe step by step and you’re almost (almost) guaranteed a certain result. There is calm in its predictability; reassurance in its simplicity. Unconvinced? Type ‘stress bake’ into Google and nearly seven million entries flash up. In addition,the Depressed Cake Shop, a series of baking pop-ups, appeared throughout the UK this month to recognise the power of baking to soothe (not cure) depression. And author Marian Keyes wrote her first cookbook Saved By Cake after a newfound passion for baking pulled her out of depression: â€Å"To be perfectly blunt, my choice sometimes is: I can kill myself or I can make a dozen cupcakes. Baking makes me focus. It is sort of magic – you start off with all this disparate stuff and what you end up with is so totally different. Sweet and scientific It makes sense, really. For a start, the techniques used in baking – stirring, mixing, kneading – are very similar to other proven stress relievers such as knitting or squeezing a stress ball. Chartered psychologist Dr Jill Owen explains: â€Å"Repetitive behaviour and rituals can be very effective in increasing focus and reducing stress. Countless studies have also found a strong connection between being creative and wellbeing. Focusing on a new icing technique means you don’t focus on individual pieces of information, which is why you may find the answer to the problem you’ve been stewing on all day the minute you bring your hot cross buns out of the oven. You also receive an extra shot of happiness when you see the positive reaction your baking has on other people. Then, of course, there’s the eating. Tucking into a thick slab of apricot and ginger cake, a flaky millefeuille or a raspberry clafoutis subtly change our brain chemistry, making us altogether happier. The sweet sticky carbohydrates trigger the release of insulin into the blood, which clears out all the amino acids in the bloodstream apart from tryptophan, which is then converted into serotonin in your brain, that warm, fuzzy hormone that makes us want to hug people and smile a satisfied grin. That, in my opinion, is worth all the calories.

Wednesday, August 21, 2019

The Idea Of Corporate Social Responsibility Marketing Essay

The Idea Of Corporate Social Responsibility Marketing Essay Nowadays, the idea of Corporate Social Responsibility is not new to the business industry. The society and corporations have been paying more and more attention on the initiatives of CSR, which is if a particular corporations business processes are producing an overall positive influence on society. In other words, CSR is defined as a firms sense of responsibility towards the environment and community in which it operates (Crane Matten, 2010). The increasing attention that paid to CSR has not been entirely voluntary. Many businesses only realised their CSR after being shocked by public responses to the issues they had not previously put in mind, and which were part of their business responsibilities (Porter Kramer, 2006). However, if companies could foreseen their CSR and react in advance, it would not only create competitive advantages for them, but it could also improve their brand images (Banerjee, 2008). Starbucks Corporation is a famous brand which sells coffee and has opened a massive number of stores all over the world. This essay will firstly focus on analysing Starbucks efforts of CSR, followed by identifying and discussing different stakeholder groups of Starbucks. Finally, whether the stakeholder analysis of Starbucks provides useful framework for the development and assessment of CSR will be discussed and a conclusion will be drawn. 2.0 Starbucks CSR efforts 2.1 Historical CSR efforts of Starbucks In 1992, Starbucks established the Starbucks Environmental Mission Statement, which committed that the company will positively contributed to the environment. Since then, Starbucks has been expanding their definition of their environmental responsibility within the context of their company growth and their business which has become more complex. Starbucks CSR report (2006) has included their several positive contribution to the environment. As Starbucks is concerned about the climate change will effect the quality of coffee beans, the company has been evolving and implementing an environmental strategy focused on the climate change. What is more, in 2006, Starbucks established a three-year climate change mitigation strategy. This strategy includes purchasing renewable energy, joining with other organisations to raise the awareness of climate change in order to save more energy together. At the same time, Starbucks introduced a new strategy for producing their cupts in order to reduce the negative impacts on environments. This strategy includes three main actions: a) by eliminating most double-cupping, 60 per cent of post-consumer recycled fiber; b) customers who use their own reusable cups are offered a $0.10 discount, this allowed Starbucks to save 674,000 pounds of paper from going to the landfill in 2006; c) Starbucks introduced the hot beverage paper cups which received a positive safety review from the Food and Drug Administration (FDA) in the U.S. What is more, the company improved its environmental footprint by greening the store through design, operations and waste and recycling management. In recent years, apart from maintaining the established strategies, Starbucks have began to focus on other social responsibilities such as donations to charity or reducing tissue waste in stores. According to the Starbucks official website, the company pays a minimum of $1.26 per pound for Fair Trade certified ingredients in order to buy Fair Trade CertifiedTM coffee for the companys supply chain strategy (Businessgreen, 2010). Heath (2006) argued that even though firms are not entitled to solve all the worlds social issues, nor could they do so. Each individual firm can identify their own set of societal issues that it is able to solve. By doing so, the firm could gain the greatest competitive advantages. Moreover, Starbucks supply chain strategy has helped the company to gain the advantage of high-quality products, which also improved Starbucks brand image (Maloni Brown, 2006). Harnrungchalotorn and Phayonlerd (2005, p35) stated that: Starbucks has ran its business by driving Corporate Social Responsibility (CSR) as a tool that covers the company in every sector of their business. Therefore, Starbucks have indeed identified their social responsibilities and have put much effort into the issues, and these efforts have been realised by the society. This is one of the reasons why Starbucks have created a such successful brand image (Thompson A rsel, 2004). 2.2 Stakeholder Groups of Starbucks Stakeholder theory is a organisational management and business ethics theory. It addresses values and morals in managing a business. Edward (1984) was the first author to detail this theory, and he identified the stakeholders groups of a corporation. Traditionally, the stockholders and shareholders are considered as the owners of the business, and their needs and interested were ought to be put in the first place. However, stakeholders theory suggests that apart from them, there are other parties need to be considered as well. These include political groups, trade unions, governmental bodies, trade associations, financiers, communities, suppliers, customers and employees. In some cases even the competitors are considered as stakeholders as well. In this section, the following three stakeholder groups of Starbucks will be analysed and discussed: customers, suppliers (farmers) and employees (Friedman, 1970). 2.2.1 Customers Nature of Interest and Power The customer stakeholder group is very important to all firms, because customers have the power of purchasing goods or services from firms. In other words, customers provide huge contribution to firms revenue and profits. Not only that, customers also have the power of boycotting firms who provide unsatisfactory goods and services, or whose company policies are unacceptable (Griseri and Seppala, 2010). All these apply to Starbucks. In order to make customers feel good about the Starbucks places and the coffee they drink, Starbucks have been aiming to provide long-term high quality coffee. Starbucks strategies to achieve sustaining coffee quality include sustainable trade and quality assurance and product recall. Starbucks always make sure that they purchased high-quality materials agriculture and manufactured goods, as well as their non-coffee products such as Cocoa, Tea, Bakery and Dairy etc. Starbucks also use high quality water to produce their drinks including Ethos water. The ap proach of quality assurance and product recall allows Starbucks to control their overall product quality and to reduce the amount of customer complains, hence to increase customers level of satisfactory. In fact, Starbucks have never stopped travelling worldwide to look for high-quality coffee beans in order to always provide coffee that has premium quality (Mystarbucksidea, 2010). In 2004, Starbucks established a guideline which is known as Coffee and Farmer Equity (C.A.F.E.), which is used to ensure the sustainable supply of high-quality coffee. What is more, Starbucks have considered other aspects to achieve higher customer loyalty (Findarticles, 2010). Customer loyalty can be obtained through high quality products, friendly workers, excellent customer services, good location of the stores that are easy to access, and comfortable environment in the stores (Crane and Matten, 2010). Starbucks have more than 16,000 stores in more than 60 different countries. Customers are able to fi nd a Starbucks store easily even they are in a foreign country. Workers are productive and friendly as they enjoy their work. What is more, Starbucks are designed to be a place for customers to relax, so the comfortable space in the stores have attracted many customers (Michelli, 2007). Therefore, Starbucks see customers as a very important group of stakeholder and as a famous brand name in the coffee industry, Starbucks have been able to raise the values that customers are interested in. 2.2.2 Suppliers (Farmers) Nature of Interest and Power Like customers, as one of the stakeholder groups, suppliers also have their own nature of power and interests. Suppliers have the power of selling same products to a firms competitors at a different rate. At the same, like customers, suppliers also have the same power of boycotting a firm and stopping providing a firms any materials, if they are unhappy about the firms policy and quality of products. Suppliers interests are to receive regular order of goods from a firm, and to be paid promptly for goods that they delivered (Scott Lane, 2000). For Starbucks, their main suppliers are farmers who have direct influence on Starbucks product quality. Starbucks always make sure that premium prices are paid to suppliers if coffee that are linked to premium quality is provided. The company also sees economic transparency as a very important approach for evaluating whether their suppliers or farmers receive equitable payment for their crops and other products. Starbucks have established stron g relationships and direct engagement with their suppliers and coffee farmers, which will keep Starbucks in touch with all the suppliers issues and progress (Starbucks Corporation, 2006). Farmers have access to credit and resources which are provided by Starbucks, this will help farmers to improve their products quality hence to strengthen their businesses as well as Starbucks business. What is more, Starbucks provide certification labels, including organic and Fair Trade CertifiedTM in order to achieve sustainable coffee farming. Therefore, the evidences show that Starbucks treat suppliers and farmers as another important stakeholder group, and have successfully raised the values they are interested in. Starbucks have achieved high loyalty of suppliers and farmers by providing on time payment, fair rates of payment and practice fair trade with them (Starbucks, 2010). 2.2.3 Employees Nature of Interest and Power The last group of stakeholders will be analysed is employees. Workers have the power union bargaining, work actions or strikes. As human capitals are very important assets to a company, their interests have to be considered carefully as well. Employees are looking for a firm that could provide stable employment and fair rate of pay for them. Also, employees want to work in a safe and comfortable environment (Friedman and Miles, 2006). According to Starbucks official webise: Starbucks believe every person deserves to be treated with respect and dignity, and is entitled to a fair, safe and humane work environment. This is deeply held value at Starbucks and one of our Guiding Principles. Our commitment to this value applies as much to our own workforce as it does to the workers employed by our suppliers (www.starbucks.com). Starbucks also take international labour standards and principles related to working conditions into consideration, including employees health and safety, minimum wa ge, freedom of association and security etc. As part of C.A.F.E. Practices, Starbucks developed a comprehensive system to verify the companys coffee suppliers compliance with international labour standards, including forced labour and child labour practices as well as other environmentally and socially responsible practices. Starbucks goal is to provide the best possible working environment for their employees in order to attracts and retains talented workers and make them love their jobs. Starbucks regularly collect surveys from employees to review their feeling and opinions, and to offer workers competitive benefits including international benefits. What is more, Starbucks often reward workers with excellent performances and recognise employees efforts. Training opportunities are regularly provided in order to give the workers more chance to improve. At Starbucks, workers rights are respected and workplace policies are always upheld. Finally, Starbucks always ensures employees are working in a safe and healthy work environment (Scribd, 2010). 3.0 Stakeholder Analysis and CSR Stakeholder theory is a way of clarifying and responding to the demand and expectations placed on companies, and this is why stakeholder management has been seen as something that companies can do to become more socially responsible. (Griseri and Seppala, 2010, p44). It is true that Starbucks have considered employees interests thus paid more attention to reducing child and forced workers; and customers demand of high-quality coffee have let Starbucks to consider the environmental issues and so on. Therefore, from this point of view, stakeholder analysis do help firms to further assess and develop their corporate social responsibility such as workers rights, environmental sustainability and obligations to the broader community. However, Griseri and Seppala (2010) also suggested that there is no clear relationship between stakeholder interest and CSR. This is because currently the stakeholder analysis does not offer ways to analyse stakeholders interests based on CSR principles, but b y taking wider range of values into considerations, stakeholder analysis should to some extent help firms to make better decisions (Scherer Palazzo, 2010). 4.0 Conclusion In conclusion, this essay has defined CSR and introduced Starbucks historical CSR efforts for environmental issues, climate change and broader community issues etc. These analysis have showed that as a famous and successful brand name, Starbucks have contributed much efforts to its obligated CSR. These efforts have been realised by the society and hence helped Starbucks to further strengthen its brand image. By carrying out stakeholder analysis, three different group of stakeholders were outlined in the essay, and their interests were discussed. Starbucks have concerned these stakeholders power and interests and have been reacting to their requirements and demands. The analyses showed that Starbucks have successfully improved the values that different stakeholders are interested in. Finally, the relationship between stakeholder analysis and CSR was discussed, which concluded that even though there is no clear relationship between them, but stakeholder analysis should allow firms make decisions with higher quality (Scherer Palazzo, 2010).

Tuesday, August 20, 2019

The Traveller Gypsies Book Review English Language Essay

The Traveller Gypsies Book Review English Language Essay Judith Oakley is a social anthropologist who has spent a lot of her life researching into many aspects of native life forms; one of the most popular pieces of work was her work conducted around Traveller-Gypsies. Oakley wrote her book Gypsy-Travellers and published it in 1983; it represents the everyday life of Gypsy-Travellers and their struggle under the domination of a bigger society. The study conducted by Oakley occurred in the 1960s around England and understandings of Gypsy-Travellers throughout history have provided us with the ideology that they have always been vagrant people travelling freely. However, in this book, Oakley noted how Gypsy-Travellers living in Britain in the 1960s had to deal with numerous laws imposed by governments that would restrict their mobility and vanquish them from their true identity. Oakley is in constant teaching mode, and is always on the lookout for something new to write about the Gypsy-Travellers, something that was unknown to the public. One problem that has always affected the studies of Gypsies would be the definition of what a gypsy actually is; while some believe it to be thought of in terms of purity of blood, others would regard it as social population, rather than an ethnic marvel, which should be such dealt with using social manners. One definition of a Gypsy would be One inclined to a nomadic, unconventional way of life. (TheFreeDictionary, 2012). These people are the Gypsies that Okelys book refers to, and her outlook in regards to their identity underlies much of her approach to the subject; it is a common theme throughout the book, and one is left realising, that the author never presents a clear definition of what a  Gypsy  actually is, how the meaning of the word has changed over time, with new laws and regulations being put in place and holding these people back, and how they are seen in todays society. While this seems to be the main weakness of the text, Oakley does include how Gypsies live and s hows how Gorgios are perceived and acted upon and against, including how Gypsies compare themselves to Gorgios within the community. Oakleys text starts by her introducing herself and what she was doing at the time she wrote the book, using things she learned from other people; for example, she found that to some people pierced ears were the only way to get to heaven, which was further believed to improve vision for Traveller-Gypsies, as she found out when questioning some of the people she lived with. Oakley uses numerous lists to show which people helped her make her book happen; thanking many people on the way, listing who gave her advice, who proof-read the book and who composed the final drafts to send off for publishing. She thanks the newspapers for allowing her to use their content as a regard to keep anonymity between those she was living with. Finally, she thanks the Traveller-Gypsies she was living with for being her guides and providing her with friendship and laughter. This all adds up to show how much she appreciates the work of other people when trying to get her own work together; it shows she has faith in the team of people she worked with and how she would trust them to help make her work successful. The table of contents seems to show the author as writing the book chronologically; from writing about what was historically believed, to self-ascribing themselves to be a Traveller-Gypsy. It finalises by listing how Gypsies travel, in what and with whom; before writing about relationships and defining the role of the traveller women. Additionally, it lists terms Oakley used, which she came across when in the company of the traveller-gypsies, at the end of the book for readers ease of understanding their language. In personal opinion, chronologically ordering the table of contents seems to be a practical form of organisation as it shows how things have progressed throughout time, including any historical changes through research and the development of greater understandings. Furthermore, it allows for the reader to have a greater impression of how the people in the text live, what their means of transport is and how it has changed, and why these people live in the way that they do (b e it economic reasons or political). Oakleys study is divided into twelve chapters and a conclusion, which appears to be written in a well-structured way. The first chapter addresses the history of Gypsy studies and invites popular misconceptions to be looked upon in a formal manner; this continues to be looked into in chapter two. Chapter three shows an insight into how Oakley planned to conduct her research and includes material that was proven to be valuable at the time of her study. Next, chapter four narrates the place of the British Gypsy within the economic system and includes non-Gypsy alliances with work contracts. Identity issues are further raised in chapter five, where self-ascription is discussed in detail. Chapter six entails dealings with maintenance of the boundaries between Gypsy and non-Gypsy, or Gorgio; this same chapter also deals with the concept of things considered as ritually impure, which would usually be associated with Gorgios and their way of life further looked upon in chapter eleven. Chapt er seven offers realistic pictures of the attitudes presented to Gypsies, including their way of life and means of livelihood, from Gorgios; further, it shows the ways Gorgios deal with providing the populations accommodation. Chapter eight shows Oakley dealing with both the reality and myth of Gypsies as Traveller kind, and points out from the start that Gypsies do not travel about aimlessly, as either the romantics or the anti-Gypsy suggest (p. 125). Chapters nine and ten show how marriage, kinship, husband-wife relationships and children are dealt with, including how a marriage is chosen and why. The eleventh chapter had explored the role of women in a British Romany society and includes a detailed discussion of the differences between Gypsy and Gorgio women, including stereotypes. The final chapter, chapter twelve, deals with death, superstition and religion; however, these are not discussed in great depth further analysis of these would have allowed the reader a greater unders tanding when looking into how these things affect a Gypsies lifestyle. In her concluding remarks, Oakley notes how she can not necessarily conclude her chapter as she did not initially make a hypothesis. She relates to how gypsies are seen as trouble as they are kinds who refuse to settle and work for a living, unlike those who are already inhabited in an area do; they refuse to become proletarianised within the community. It also states how although they travel, Traveller-Gypsies do give a community something they could not otherwise get without their aid, whether that is positive for the community or negative. Further, she states how differentiating between gypsy and Gorgio is not always easy, but the gypsy culture has not always been accepted, as it may be led to be believed. The study was also a way to measure how gypsies deal with the way society treats them by shunning them; it records the responses and retaliations of Traveller-Gypsies. A lot of gypsies would refuse Gorgio access to their lives, yet it is needed in order for them to gain a good n ame and understanding of what they do; without this they would be continually forced out of societies and would never have the possibility of being accepted into particular societies. The concluding remarks in this book encloses a statement which seems to be of importance; Outsiders have projected onto Gypsies their own repressed fantasies and longings for disorder . . . this study has confronted such fantasies (1983, p.232). From what has been read in her book, Oakley uses herself as the narrator of the text, she writes about what she found as and when it happened; using any information she received and where it originated from. Additionally, the text written in the book has historical facts about the Traveller-Gypsies and how they have come to be the people they are; yet Oakley not only includes personal opinions on the matters, but personal experiences she has lived through whilst living within the Gypsy community. This gives the reader an understanding of what was happening at the time of the study as they are able to empathise, not only with Oakley, but with the Traveller-Gypsies as they dealt with any struggles they faced. Oakley uses present tense within her writing with phrases such as it is presumed (p. 52) rather than the past tense it was; this gives the reader to believe the books authenticity as it allows for both periods of time and shows comparisons between the two. In regards to the writin g style, it would most likely be suited for collegial or university students, or in particular those more advanced in this field of study, as the writing seems formal yet it contains academic information that may prove a challenge to those looking onto the subject from a less-educated point of view. For example, the way parts of the text have been written; in some parts, Oakley has referred to previous studies, a lot of them her own work, which may be identified as confusing for a student at any lower level of education, as they may be unable to understand parts of the text through the amount of referencing that is place. The author has a distinctive personal style, it is formal, yet informal; Oakley uses evidence in her statements then puts up an opinionated argument against what she says, which additionally helps the reader understand what is being said. With her interpreting the gypsy lifestyle, Oakley tends to use their jargon in her work, for example, using Gorgios to show a non-gypsy person in the gypsy life, of which are defined and listed in the back of the book. Any accounts that are included in the book are based on personal visits to the community, therefore there may be misinterpretations within what has been said as a communication breakdown may have occurred; further, Oakley may be using bias information when trying to put a point across as there were no other researchers to object to her motives. This doesnt help with the fact that she may not be putting up a believable argument, which seems to be one of the main criticisms against this text with their only being Oakley to refer to. How ever, with this being said, her text does include references to previous works from both herself and other former anthropologists in which she has used to back up some of her sources. Her studied natives were collectively anonymous in her work; however, she does use some forms of individuality. She uses one person rather than names as the people wishes to remain anonymous, which she accepted; phrases of which the people would want to be called are used, i.e. one traveller said, rather than a person told me. It does come across as the travellers she was living with have their own voice in the ethnography; she introduces them before using their quotes, giving the reader a sense of character; however, found in the notes are individual names of the Travellers she lives with and what wise words; they gave her to help her live within the community once she was accepted. This gives a greater sense of character for the individuals as although they were not specifically named in the text, they did have an involvement at the end of the book. Overall Oakley had provided a positive piece of text, with the main criticism being that her argument was not necessarily defined; her own personal meaning of what a Traveller-Gypsy was had never been noted thus it was unable to be validated in todays society as definitions have further changed since her period of study. Suitably, this text is informative and gives vital information upon how Traveller-Gypsies used to live previous to any laws and regulations stopping them performing certain tasks within a community. Word Count: 2,006

Monday, August 19, 2019

Cosmic Teleology and the Crisis of the Sciences Essay example -- Philo

Cosmic Teleology and the Crisis of the Sciences ABSTRACT: This paper analyzes recent work from within the physical sciences which argue for the emergence of a new paradigm capable of unifying the sciences and demonstrating the ultimate meaningfulness of the universe. I argue that while there is powerful evidence for cosmic teleology, the works in question do not represent a new paradigm and neither unify science nor adequately accommodate the evidence in question, but rather attempt to "put new wine in old skins." As Aristotle demonstrated, only teleological argumentation offers a complete scientific explanation, and authentic teleology is effectively ruled out by the hegemonic scientific paradigm which gives first place to mathematical formalism-something which makes possible rigorous description but not authentic explanation. This does not mean returning to Aristotelian science, but rather exploring the "road not taken" when Aristotelian science entered a crisis at the end of the medieval period: generalizing the concept of tele ology so that it can accommodate both the physical (especially astronomical) evidence which created problems for Aristotelian science long before Galileo and Kepler, and account teleologically for such phenomena as chaos and disintegration. The work of scientists like Gal-Or, Bohm, and Prigogine provides important resources for moving in this direction, but a more explicit option for teleology is necessary if the evidence is to be accommodated and the internal contradictions of the existing paradigm to be resolved. There has been considerable discussion in recent years regarding the emergence of a new scientific paradigm centered on holism and self-organization. This discussion has been motivated... ...ohn and Sylla, Edith. 1978 "The Science of Motion," in David Lindberg, editor, Science in the Middle Ages. Chicago: University of Chicago Press. Pedersen, Olaf. 1978. "Astronomy," in David Lindberg, editor, Science in the Middle Ages. Chicago: University of Chicago Press. Pines, David (ed.). 1987. Emerging Syntheses in Science, New York: Addison Wesley. Prigogine, Ilya. 1977. Self-Organization in Non-Equilibrium Systems, with Nicolis, G. New York: Wiley. ________. 1979. From Being to Becoming: Time and Complexity in the Physical Sciences. New York: Freeman. ________. 1984. Order Out of Chaos, with Stengers, I. New York: Basic. ________. 1988. "An Alternative to Quantum Theory," with Tomio Petrosky, in Physica 147A: 461-486. Spinoza, Baruch. 1677/1955. Ethics. New York: Dover Tipler, Frank. 1994. The Physics of Immortality, New York: Doubleday

Sunday, August 18, 2019

Healing into Wholeness: Individuals Transformed into a Collective Heroi

Healing into Wholeness: Individuals Transformed into a Collective Heroic Being in Derek Walcott's Omeros "No man is an Island, entire of himself; every man is a piece of the Continent, a part of the Main." Individual heroic deeds and characteristics are the seeds upon which a culture's values are based and these define a culture while also defining each individual's identity. Ancient and modern epics define heroic behavior through mostly male heroic figures, but female characters share an equally important role in defining a culture's identity and values. Equally so, a culture or race can be collectively conceived of as a whole or as the sum of its parts. While characteristics such as honor, honesty, courage, pride, respect, and integrity can be, and certainly are, relevant to both sexes, these positive characteristics and negative ones such as dishonesty, lack of courage, egotism, disrespect, and betrayal are often represented by and identified with separate characters, but can function within a whole culture to render the culture weak, sickly or out of balance. In Derek Walcott's epic Omeros, the island of St. Lucia and its inhabitants are healed both individually and collectively as Walcott dares to redefine heroic behavior as a psychological transformation toward wholeness. Ancient and modern epics follow a very Western tradition by defining heroism as the accomplishments of individual heroes to further the good of the whole, which means some must lose if the hero or heroes are to win. In The Iliad, Achilles comes to his senses and leads his troops to defeat the Trojans. In The Odyssey, Odysseus returns to Ithaca after his long journey and restores order by defeating the suitors. In The Aeneid, Aeneas succeeds in foun... ...long-waiting now advancing,Yes here comes my mistress the soul. (Denby 463) St. Lucia, Achille, Helen, Philoctete, Plunkett, Ma Kilman, Maud, the narrator and we. the readers, gain our souls and become a part of the whole of humankind. WORKS CITED Denby, Derek. Great Books: My Adventures with Homer, Rousseau, Woolf, and Other Indestructible Writers of the Western World. Simon and Shuster: New York. 1996. Feal, Elsa Luciano. "Helen: History that Heals in Omeros." Queen: a journal of rhetoric and power 3.1. 1-10. Online article. <http://www.ars-rhetorica.net/Queen/Volume 3 1/Articles/Luciano.html> McClure, Charlotte S. "Helen of the 'West Indies': History or Poetry of a Caribbean Realm." Studies in the Literary Imagination 26 (1993) 1-11 <http://weblinks1.epnet.com/>. Walcott, Derek. Omeros. Farrar, Straus and Giroux: New York. 1990. 3-325.

The Impact of Technology on Education Essay -- Teaching Education Essa

The Impact of Technology on Education Technology affects every aspect of our lives. From romance to business, it has shown its presence everywhere. But technology has had a huge impact on education that cannot be denied, and has done nothing but improve the quality and quantity of education. Today, schools are being pressured more and more to improve the technology they use and teach in the classrooms. Parents are placing this pressure on schools so that their students have the skills needed to compete in the real world job market. Students are placing pressure on the schools to improve technology by having more knowledge of current technology than the school’s staff. Teachers in turn are placing emphasis on the schools to improve technology they want to increase efficiency of information sharing, grading, and communication in the classroom. Businesses place an emphasis on technology in schools so that the schools adequately prepare their future employees, the students. The government is also placing pressure on schools to improve technology in the classrooms so that Americans can compete, along with helping prepare successful employees to help improve the economy in the future. These pressures are welcomed however, as schools are eager to improve their current use of technology in the classroom. But why are schools so eager to improve their use technology? And why is there so much importance placed on educating today's students with modern technology? The answer is simple: because technology has such a positive impact on education, and in so many ways. In regards to Language Arts education, the prominence of word processors has helped to ease the work of editing and rewriting. Built in spelling ... ...mpus isthe use of WebCT. This web site allows professors to create a source for the course syllabus, lecture notes and course calendar’s to be posted, along with public forums and public chat rooms. WebCT keeps track of what students are enrolled in what courses and when the student logs in, it brings up the information available for that student’s courses, along with notes if anything has been updated since the student’s last visit. All of this is available forLSSU students at their web page. These are examples of how exactly technology has affected education at Lake Superior State University. Technology has had a huge impact on education. It continues to shape the way we learn and what we learn today and in the future. As technology advances, so does the quality of education and that is nothing but good news for the students of today and of the future.

Saturday, August 17, 2019

Education on health promotion Essay

The dissertation topic of this paper is â€Å"education on health promotion† and problem statement of this dissertation is â€Å"During an 18 month period, the researcher will design, implement and evaluate an HIV/AIDS health promotion program for inpatients in a non- profit hospital located in Los Angeles California. † The literature that has been used in the literature review is related to the topic in aspects of looking at how the health of patients can be promoted. This literature review provides the reader with an overview of the education on health promotion that is related with HIV/AIDS patients (http://library. ucsc. edu). The materials used are all relevant to the topic of discussion in the dissertation. A literature review is supposed to provide the reader with an overview of the research topic as expounded in the literature that has been used. In it, the researcher critically looks at how the authors have presented their information. The reliability and validity of the literature is analyzed and confirmed with the sources cited. Furthermore, in it the objectivity of the researcher is put under scrutiny and the various aspects of the information are evaluated. The ability of the author to persuade the reader on the theses they are talking about is also analyzed. How the literature contributes to the research topic at is also questioned and thus the value of the information is established. A literature review may either be the final product or be part of a research (http://www. isc. edu). In the body and conclusion of the literature review the writer will need to provide as summary of the studies that are found within the literature. Usually only the major contributions towards the research topic are discussed in the literature review. The much that one explains in the review is determined by the space and time available for the literature review. The problems identified in the research conducted by the authors of the literature are also noted during the literature review. Literature review Many scholars are in agreement that there is an urgent and necessary need for a research on the impact of education on health promotion. In regards to the problem statement posed for this topic which is â€Å"During an 18 month period the researcher will design implement and evaluate an HIV/AIDS health promotion program for in patients in a non profit hospital located in los Angeles California†, the literature that has been reviewed dwells specifically on cases that are related to HIV/AIDS. Le Blanc (1993) tries to understand to what extent the Americans know about HIV/AIDS. He tries to understand what sort of information they are familiar with, whether it is about how one can be infected or it is about how to manage the problem once it has been established that one has contracted the disease There has been growing concern of why the spread of HIV/AIDS is still high. The statistics show that the rate of infection is still high yet has been so much advancement made in recognizing how to avoid contracting it. The research is aimed at establishing why this is so and this is to be done in a non-profit making hospital so as to establish which other causes other than money are involved in the lack of protection from contracting the HIV virus. An alarmingly huge percentage of those who are infected do not even know it and may thus spread the virus unknowingly (Brandon W. R. 1999). Despite there being many ways of aiding those who are infected, if one does not know their positive sero-status there is no way that they can benefit from all the research that has been taking place. It has been identified that specific groups of people in the society do not benefit from the researches done because they are sidelined when it comes to obtaining information on the prevention and management of the ailment. Economic hardships experienced by both health workers and those in need of the information limits their ability to get this information (Grusky O. , Liu H. & Johnson M. 2002). This is because none is able to obtain the literature required to keep up to date with what is happening in the world of research. If the health care providers do not have the information then it is hard for the local layman to have more information than they have. Once a person is infected it is also difficult for them to access quality medical care if one does not have money to take care of this. The other people who are even denied medical care are the homosexuals. (Baumgartner T. C Jnr 1998). When it was first discovered, it was assumed to be a disease for the homosexuals and it was supposed to be a punishment for their ‘un-natural’ sexual tastes’. They were therefore stigmatized and up to date they are treated differently by some of the staff in the medical care centers. By ignoring the effects that their attitudes have on the psychology of these patients makes them unwilling to go to these centers to obtain medical care. There is therefore a need to look in to the emotional health of these people. There is also need to modify the medical curriculum so that it may accommodate the minorities in the teachings. This is because if has been noted that these people are not mentioned in the curriculum. It has also been established that the number of young people who are infected is very high and thus the need to introduce policies that will work to help these students live a normal life in school despite their positive serostatus (Committee on Pediatric AIDS 2000). These children have been seen as having the same cognitive ability as those who have tested negative for the virus and therefore should be allowed to attain as high an education as they can manage before the ravages of the disease catches up with them. In the United States, there have been laws and policies passed that protect the rights of such students. There are also outlines of how the school personnel should handle the students who are both affected and infected by the virus. The authors note various ways in which the HIV virus is transmitted and these include unsafe sexual practices, intravenous drug use and also being transmitted to the unborn child by the mother. The best place to provide health related education to young people is in the schools because that is where most young people are to be found everyday (Kolbe L. J. , Talley R. C. & Short R. J. 1999). By using schools to reach out to young people, the health service providers will be able to reach more youths especially those with inadequate resources and thus improve their health. Once the health issues of the youths have been addressed then it is easier for the students to perform much better in their academic pursuit. WHO describes health promotion as being the process that enables the people be able to increase their control over their health and thus be able to improve it. For the people to be able to lead wholesome lives, they have to be well psychologically emotionally and physically (WHO Europe 1986). There is therefore need for the incorporation of psychology treatment in the promotion of health (Leviton L. C 1996). Psychology seems to be aimed at temporally strategies while the public health infrastructure dwells more on long-term strategies. This then means that neither can work in the absence of the other and so they have to be coordinated for them to achieve optimum ability to promote health. It is very important that the ideological part of health promotion and practical part are all combined to bring about a wholesome outlook of the health promotion. (Davies J. K. & MacDonald G. 1998). This is where the ideas developed in psychology are put into practice through the public health infrastructure. There are questions raised on the effect of education relating to sexuality of the youths. There is a debate that it may cause early exploration of the youth about sex (http://www. seicus. org). However those who want it introduced and implemented in schools insist that it is important for it to be used in schools because it helps the youth have more information on sexual issues. Youths are already involved in sexual intercourse and it would be best for them to be educated on the safe practices that can be used to avoid unwanted pregnancies and infection by various STDS including HIV/AIDS infection. This will make them more aware of the various ways in which they can be able to protect themselves and thus promoting their own health. On top of this, there is a need for the academic personnel to be trained on how to deal with infected students. Not only are the teachers to learn how to deal with these students but also they go ahead to teach the rest of the students on how they should live with these students who are infected. The community in general has to be involved in the promotion of health promotion should always be the priority in the society and all the policies that are put in place should be aimed at improving their knowledge base concerning health. The various ways in which their health can be improved in terms of prevention and management should be adequately communicated to them through the various health providers found in the community. In doing this and further reducing the cost of attaining the health services the members of the community would be able to improve their ability to determine their health status and thus be more productive in the society.